![]() The book goes on to point out the role of bottlenecks (constraints) in a manufacturing process, and how identifying them not only makes it possible to reduce their impact, but also yields a useful tool for measuring and controlling the flow of materials. ![]() Perhaps surprisingly, Jonah's concepts are also applied successfully in this alternative story line. A second story line is introduced involving Alex's marital life. His distant acquaintance, Jonah (a physicist), whom many believe represents Goldratt himself, helps him solve the company's problems through a series of telephone calls and short meetings. ![]() At the beginning of the book, Bill Peach, a company executive, tells Alex that he has three months to turn operations at his plant around from being unprofitable and unreliable to being successful. The main character is Alex Rogo, who manages a production plant owned by UniCo Manufacturing, where everything is always behind schedule and things are looking dire. Like other books by Goldratt and by Cox, The Goal is written as a piece of fiction.
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